MindShift Gear’s rotation180°® Panorama Backpack Wins Silver IDEA Award

The Industrial Designers Society of America named our sister outdoor company MindShift Gear’s rotation180°® Panorama Backpack a winner of the Silver IDEA Award.  The rotation180° Panorama was selected from among more than 1,700 projects entered from around the globe in 20 categories.

“When we look at a design, we’re not just looking at what’s trendy or fashionable at the moment. We have the context of a long line of designers that came before us,” said IDEA Award Chair Matthew Marzynski, IDSA. “That collective knowledge exists within IDSA, kind of like a living treasure.”

New IDSA Board of Directors Chair, John Barratt—a former IDEA Jury Chair—calls the competition “the authority on design” and says IDEA jurying is “the most rigorous and thoughtful” in the world.

The rotation180° Panorama is the first rotating day hiker backpack.  Designed for hikers who carry cameras, binoculars, GPS devices, nature identification books, maps, tablets, and more, the rotation180° Panorama’s beltpack rotates to the front for quick gear access without first having to take off the backpack, or even stop hiking.  

MindShift Gear backpacks are available from www.mindshiftgear.com and other leading outdoor and photography retailers.